Liverpool Football Club has announced that George Sephton, the man whose voice has resonated through Anfield for over 50 years, will step down as the club’s stadium announcer at the end of the 2024-25 season. Known and loved by generations of Reds supporters as ‘The Voice of Anfield’, George will make his final matchday appearance when Liverpool host Crystal Palace on the season’s final day—a game that will not only mark the conclusion of a campaign but also the end of an era.
Sephton’s tenure at Anfield began in 1971, and over the subsequent decades, his distinct voice and warm presence became as familiar and cherished as the roar of the Kop. From announcing team line-ups to selecting matchday music that perfectly captured the mood in the stadium, George became a vital part of the Liverpool matchday experience—a soundtrack to the triumphs, trials, and unforgettable moments that have defined the club’s storied history.
Reflecting on his decision to retire, George told Liverpoolfc.com: “It’s been the honour of a lifetime to be known as ‘The Voice of Anfield’. I’ve been privileged to have a front-row seat at some of the greatest occasions in football history—memories I will cherish forever. Anfield has been my second home for over 50 years, and I’ve loved every moment. But the time is right to pass the microphone on.”
His voice has witnessed and narrated some of Liverpool’s most iconic moments—domestic titles, European triumphs, unforgettable goals, and emotional farewells. Sephton’s calm and measured delivery, coupled with his innate understanding of what the moment required, made him more than just a stadium announcer; he became a part of the collective memory of the club’s fans.
Whether it was his introduction of Steven Gerrard to the Anfield faithful, the emotional tributes to club legends, or the euphoric celebrations of league and European glory, George has always struck the perfect note. His voice has comforted fans in sorrow, amplified their joy in celebration, and created an irreplaceable connection between the supporters and the club on matchdays.
Paul Cuttill, Liverpool’s vice president of stadium operations, paid tribute to Sephton’s extraordinary career: “George Sephton is more than just a stadium announcer – he is a part of the fabric of Anfield. His voice has soundtracked countless unforgettable moments in our club’s history, and his presence in the gantry will be deeply missed. We thank him for his remarkable tenure and dedication to the club.”
What makes Sephton’s story even more special is the organic way in which it began. Unlike many in similar roles across football, George wasn’t originally a trained broadcaster or media personality. In fact, his involvement started with a simple letter to then-manager Bill Shankly, suggesting improvements to the matchday music at Anfield. His suggestions impressed the club, and he was invited to take on the role of stadium announcer—a decision that would go on to influence half a century of Liverpool matchdays.
Through decades of football evolution, changing squads, managers, and styles of play, Sephton remained a constant. His work always reflected a deep respect for the club’s traditions and an understanding of what it meant to be a Liverpool supporter. Whether playing the Beatles or picking the perfect anthem to stir the hearts of 50,000 fans, George consistently delivered moments that enhanced the magic of Anfield.
His departure comes at a poignant moment, as Liverpool prepare to lift the Premier League trophy once again in front of a home crowd. That final fixture against Crystal Palace will be a celebration of not just the team’s success, but also a tribute to a man who has given so much to the club and its supporters. It’s sure to be an emotional day for everyone connected with Liverpool Football Club.
As Anfield prepares to say farewell to its legendary announcer, fans across the globe will be reflecting on how his voice shaped their matchday experiences. Social media has already seen an outpouring of tributes from supporters, players, and colleagues, with many sharing their favorite memories and expressing their gratitude for George’s five decades of service.
While Sephton may be stepping away from the microphone, his legacy will endure. His contributions to the club are etched in the history books and in the hearts of Liverpool fans everywhere. The phrase “You’ll Never Walk Alone” has never felt more appropriate, as the club and its supporters prepare to honor one of their own in a way only Liverpool can.
In the modern era, where club traditions often give way to commercial interests, George Sephton represents a rare constant—a symbol of loyalty, passion, and authenticity. His retirement marks the end of one of the most remarkable careers in football culture, but his influence will echo around Anfield for generations to come.
Thank you, George. For the memories, the music, the magic—and for being the voice of our football lives.
